YouTube Revolutionizes Websites From Marketing to Profitability

 

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A quick look at WalkenTheWalk will show you they have no budget. There's a poorly placed Google Ad off to one side, probably there more to track traffic than generate revenue, and at least as of going to print on this story, there are no other traditional ads. No banners, no buttons, nothing flashing at you, and nothing driving you crazy. So if there's no money, how can you build, promote and host a video competition website? Custom Youtube background maker

Custom Youtube background maker About five years ago our parent company tried without success to launch a video-based website. This was in the days when only Macs could do the editing with much success, and production quality equipment cost an easy $30,000, even for what could pass as passable on the web. Then the cost of hosting such a project was itself more than the revenue potential. Today, YouTube has changed all that, and a Christopher Walken impersonation challenge is proving just that.

Custom Youtube background maker There have been a number of changes that have come along in the past five years that have allowed YouTube to blossom. Everyone has high speed connections, most of which exceed what we thought a high speed connection was back then, but more importantly, everyone has the equipment. Custom Youtube background maker Back then you'd need a digital video camera, a computer capable of video editing, and then the connection to actually upload it all. Now all you need is a video device, like a webcam, digital camera with video mode, or video capable cell phone. If you know what the internet is, you have access to a computer that can handle your video from there, so you're ready to upload and take your shot at fame.

Custom Youtube background maker The only thing wrong with YouTube at this point is that they have yet to come up with a way to pay the producers of quality content. Many webmasters work around this imperfectly by putting their video on YouTube for convenience and marketing purposes, but then post them to Revver to embed them on their actual site. This means that readers direct to your site will watch the same videos embedded from Revver, which will pay you, but still have the ability to find your site from YouTube.Custom Youtube background maker

Custom Youtube background maker A smaller, but still important aspect to bear in mind, is that the level of quality users expect has fallen sharply. Back then the expectation was that, if it was video, it better look like broadcast television. That's a potentially crippling degree of difficulty right there.

The Christopher Walken impersonation challenge that's sprung up embodies all the ways in which YouTube has changed the whole concept of video on the internet, even, if not especially, for webmasters on a budget.Custom Youtube background maker

That's where the big-four benefits come in to play.

1 - YouTube hosts the videos. That means that the site doesn't have to pay for video hosting, but can still place all the videos on the site directly. Even a few videos viewed a few dozen times a day would easily burn through the full 20-gigs many hosting plans include. Not only does YouTube cover the cost, you have very little to worry about in terms of reliability, and nothing at all to worry about in hosting ba ndwidth overage costs.

2 - YouTube offers built-in marketing. If you have videos to post on your own site, by simply putting them on YouTube, you make them searchable in a sea of millions of other videos available every day to tens of millions of viewers. As long as your description is thorough and accurate, webmasters can enjoy free marketing to the furthest corners of the world. People will find your site who otherwise would not, and that's a huge benefit for any site.Custom Youtube background maker

3 - YouTube ratings are hard to corrupt. If you're going to use YouTube for a competition, like WalkenTheWalk.com has done, you'll get a built-in rating system that is difficult to corrupt. Competitions on small sites are routinely destroyed by the ease by which rating and voting systems are tricked into false results. Though the possibility still exists with YouTube, it's much less, and further still, it's out of your hands.

4 - Custom Youtube background maker YouTube comments are spam-moderated, if not spam-proof. Even on big websites, comment spam can crop up overnight and flood your site with useless, detrimental, false traffic designed entirely to promote somebody else's site. It frustrates your users and turns your site into a marketing machine for the neo-era spammers of the web.Custom Youtube background maker

New Trends In Trade Show Booth Designs

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Take Advantage Of Multimedia Elements

One of the most recent trends in trade show booth designs is incorporating multimedia elements. From using tablet computers and business card scanners to instantly enter in a client's contact information, to incorporating QR codes into your display, to using social media channels to connect with customers, multimedia can be easily and professionally incorporated into your trade show booth designs. Other multimedia elements include video monitors that continuously play a professionally produced video message, YouTube videos (it's okay if these are a little more casual and produced in-house) or even an electronic sign that has a constantly streaming message.

What's Out? Boring Product Pitches

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If you're looking to bore the pants off your attendees, go for the traditional product pitch -- you know, the one where an employee just talks about all the great things your company can do. Attendees are busy and they don't want you to tell them about your company, they want you to show them. Instead of simply talking, put your product into their hands so they can play with it and see exactly what makes your company superior. It's easier for attendees to remember your product or service if they can actively use it themselves. If your company has a special software suite designed to help customers, have a few computers set up in demo mode so attendees can actually use the software. If you have a physical product, bring a couple samples with you for attendees. Being able to actually see, touch and use the product will help ensure that attendees remember your company even after you've taken your displays back to the office.Custom Youtube background

Illuminating The Floor Or Banner Stands With Special Lighting

If you're looking to really have your exhibit stand out, consider using one of the newest products for exhibitors -- an illuminated floor. In the past, the floor that was used for displays for trade shows was simply there to help to make standing all day easier for the exhibitor. However, recent advances in technology and improved trade show booth designs mean that exhibitors can take advantage of the floor space as well by including graphics and even lighting systems.

Custom Youtube background Additionally, it's possible to use special lighting to highlight banner stands, literature booths and more. Whether you're looking to use backlighting with your banner stands or spotlights for literature stands, the lighting possibilities are practically endless. Custom Youtube background

10 Trade Show Display and Exhibit Design

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1. Fly up shows out. The flag remains in.

Custom Youtube background maker The crown sovereign of versatile presentations used to be the fly up. No more. Lighter, quicker pennant stands have changed the desires of how lightweight and simple to set up a versatile show ought to be. Because of their enhanced designs, exhibitors are all the more eager to utilize three flag stands to characterize their ten foot back wall show. Reward: flag stands offer greater adaptability; three can be utilized as a back-wall and exhibitors can utilize every individual unit all alone.

2. Texture/expulsion frameworks turn popular.

For exhibitors who need a more noteworthy look than pop ups and standard stands give, there are a developing number of expulsion and texture frameworks. These frameworks offer eye-getting shapes and can coordinate trendier materials.

3. Painting designs convey halting force.

Exhibitors now depend generally on the ceasing energy of painting illustrations. There is numerous less "carpet on the divider" compact back-wall shows on the public expo floor.

4. Quicker designs refresh.

Designs are refreshed at an ever-speedier rate to coordinate the quickened speed of new item presentations and the contracting of item life cycles. Custom Youtube background maker What's more, with the more noteworthy utilization of vertical showcasing, exhibitors change their illustrations all the more regularly to target particular groups of onlookers with demanding messages.

5. Video screens go immensely.

In the period of YouTube, there is a more prominent utilization of expensive screen video screens, even in ten-foot shows, to get consideration and recount a story.

6. Turnkey arrangements get a new need.

As advertising staff gets crushed to accomplish more with less, much littler scale exhibitors are searching for more turnkey answers for coordinations, for example, online resource administration, display stockpiling, and at-indicate set up and disassemble.

7. Custom measured shows battle drayage costs.

As drayage charges keep on increasing by twofold digits a seemingly endless amount of time and transporting charges end up noticeably harder to legitimize, custom measured displays keep on gaining ground. Custom particular shows have swapped conventional hand crafts for all intents and purposes all inline displays, most little island shows, and a regularly developing number of expensive island shows.

8. Measured rental shows are hot.

Driven by quicker item life cycles and marking updates, and quickened by monetary instability, there is a more noteworthy utilization of secluded rental displays for exhibitor's biggest stall sizes. Adaptable display rentals enable customers to better deal with their regularly changing floor space and show changes. Custom Youtube background maker


9. Particular shows convey green arrangements.

In the scan for all the more earth mindful displays, there has been a more noteworthy acknowledgment of the estimation of measured shows when contrasted with customary custom shows. Custom particular shows are, by and large, around 60% lighter and subsequently require fewer materials to make, and require many fewer carbon discharges for transport. Custom Youtube background maker By nature of the segments they are made of, custom measured displays are considerably less demanding to isolate into recyclable segments toward the finish of their helpful life.

10. Facilitated gatherings developing at expos.

The whole communication at indicates has advanced. Since purchasers contemplate your organization on the web before the show they are further down the business cycle when they touch base at your stall. A significant part of the accentuation has moved from searching for new contacts at exchange shows to facilitating gatherings with known contacts. For instance one of our customers as of late manufactured a 50 x 50 corner participants couldn't get into unless they as of now had an arrangement. A meeting-centered display has a tendency to be more deterred and have more spaces for private talks.Custom Youtube background maker